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[TBB #57] The hidden opportunities in your summer slump

summer slump in therapy practice

Missed the previous issue? Read it here.

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Turn your summer slump into growth time

I took a couple of weeks off to travel and visit my family abroad.

During this time I could have written my weekly email, but I decided to give myself and you a bit of a break. You're welcome.

Downtime is great for recharge, but it's also an important pause for reflection and goal setting.

I love the fact that therapists experience a natural lull in business during the summer.

Without it, burnout and stagnation would take over. Unfortunately, the summer months can be nerve-racking for some of you.

To avoid this stress, you can use your summer to give you a necessary boost in your practice.

Listen to my conversation with Gordon Brewer from The Practice of Therapy podcast to learn what you can do to thrive during the summer slump.

The Beacon Way

A couple of months ago I chatted with Jennifer Christensen from Beacon Media about helping therapists remove barriers in order to reach the right people with impactful messaging.

We dove deep into what makes people look for therapy and what was going through my own mind when I realized that I needed to see a therapist.

Dr. ChatGPT

ChatGPT and other chatbots are not designed to provide therapy, but that's how they're starting to be used.

Milo Van Slyck, a paralegal from SC decided to try chatting with ChatGPT when he missed his weekly appointment with his therapist. Surprisingly, it offered some relief.

With this wider use of ChatGPT, there're rising concerns about people's interest in discussing personal issues with chatbots, one of them being a security concern.

As I'm reading this, the trailer from the movie "Her" from 2013 is playing in my head.

Black Pastors for Mental Health

Today was the first educational event for Black Church Leaders uniting mental health professionals and the church to help raise awareness about mental health.

This is a new one-day training for suicide prevention and improving mental health in African American communities.

Healthcare in 2050

It may sound like science fiction, but according to Reenita Das, Healthcare and Life Sciences Partner, our household appliances, like showers and toilets, will be a part of the overall healthcare system.

“By 2050, we are going to see a world where it is going to be commoditised, democratised, and consumerised,” she says.

The Takeaway

This issue was dedicated to the hidden opportunities during your summer slump.

Summer can be one of the most productive times for starting and growing your private practice.

It creates a unique opportunity to use your down time to build your brand, create new relationships and establish a strong online presence.

If you'd like to share your thoughts, just reply to this email. I always respond.

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